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LCR weekly business news round-up: 03/11/2017

Here’s a quick round-up of some of the most important business stories for the Liverpool City region this week

The Liverpool brand: what is it & why does it matter so much now?

This report is the result of a project that the Heseltine Institute from the University of Liverpool undertook for Marketing Liverpool. The project was designed to promote discussion amongst key organisations and the private sector in the city about the important but elusive concept of the Liverpool brand.

Search is on to identify Merseyside’s top female entrepreneurs

A search has begun to find Liverpool city region’s most dynamic female entrepreneurs. Liverpool-based The Women’s Organisation is producing a book featuring 21 of the Merseyside’s most outstanding female business founders.

Disappearing jobs: the Merseyside careers fighting to exist in 2017

New technologies and industries are constantly creating new roles - but which jobs are in danger of disappearing completely? From pinsetters at bowling alleys to lamp lighters on the high street, certain jobs have already stopped existing entirely.