Ian Dixon

Small Business Marketing Support IWD Marketing

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Merseyside based marketing person & I love to help SME’s better understand marketing

Most people I work with know their business inside out. They have an understanding of marketing in general, and find that some things work well and other things not so well. This is where I can help – I am very much on the side of the small business, and use my years of experience and industry knowledge to bring clarity and direction to making the right marketing decision. Some businesses find it difficult to commit time and resource to invest in marketing, especially digital marketing. Whilst there is a desire to increase turnover and profitability, they may be reticent to jump in and commit. As an experienced small business owner and marketer, I get alongside businesses to listen, engage and share my marketing experience and knowledge. We then, together, plan an affordable, effective and measured marketing strategy that is aligned with the company goals and that will bring growth and profitability.

Expertise:

My strengths include strategic planning, social media auditing and strategy, graphic design project management, website development project management

Contact Ian Dixon

My most frequently asked questions

How can social media help my business?

How do I align marketing with business goals?

Should I outsource my marketing?

Do I need a new website?

What is involved in a branding exercise?

Business stages:

  • Early stage - pre revenue
  • Growth
  • Existing with 2+ years of strong revenue growth
  • Early stage - with revenue
  • Established with 2+ years revenue
  • Pre Start-Up

Specialist areas:

  • Business Strategy and Planning
  • Sales & Marketing

Specialisms:

  • Business Advisory
  • Business Mentoring
  • Marketing, PR & Branding

Top sectors:

  • Charity / Not for Profit
  • Manufacturing
  • Maritime
  • Professional Services
  • Property & Construction
  • Social Enterprise